1 Million – Man Month

Media Contacts created an entertainment hub dedicated to celebrating and enjoying the pursuits of man, and boosted the visibility and increased the propensity to purchase Paco Rabanne's 1 Million fragrance.

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Welcome

MC Thinks

  • Moving towards a more ‘standardised’ social media

    6 February 2012

    In the media world, we love a formula. We like to know what works based on tried and tested techniques that we’ve developed and honed over time. If we do X and then add Y, we’re likely to get a result of Z – particularly in digital, where we can measure almost anything and everything we choose.

  • Simple steps to become cookie compliant

    19 January 2012

    On 26th May 2011 the law in the UK changed, making it illegal to place cookies (those small text files that are the foundation of many website functions and the basis for digital marketing analysis) on a user’s device without their consent. If you own a website that is setting cookies without getting consent then you’re breaking the law – and latest reports show that most organisations underestimate the volume of cookies on their site by about 80%.

Press Releases

  • Brands and agencies greet Google personalised search service with caution

    24 January 2012

    Google’s personalised search service rollout, Search Plus Your World, has once again stoked the debate surrounding the clash between the search giant and social networks Facebook and Twitter regarding who owns the social search space and controls the most data.

  • NMA Media moves

    20 January 2012

    MPG Media Contacts has appointed Amy Kean (pictured) to the new position of head of consumer innovation as part of its recent restructure. Kean moves from her position as director of social media at Havas Media. Before joining Havas she held marketing and PR roles at the IAB.

Artemis

Artemis is Havas Digital’s proprietary digital campaign management and optimisation system that enables users to collect and evaluate data in order to gain a better understanding of advertising campaign performance.

Lead Generation

Lead generation is used by advertisers to obtain specific information about an engaged consumer who has shown a level of interest in a product or service.

Data Analysis

Analysis is the manipulation of data generated by a campaign or period of marketing activity with a view to understanding performance and making it more effective.

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Interested in working for Media Contacts? Whether you are just starting out or have a wealth of experience, please have a look around and see if any of our vacancies are of interest.